about the company

Our client is an Asian based FMCG personal care and home care company. They have been in business for over 30 years and are continuing to grow and expand their business, allowing high-performing individuals the opportunity to advance and showcase their skills. Employee engagement and professional development are essential in this company creating an atmosphere where people feel connected to something special

about the job

Reporting to the General Manager, Marketing.

Managing a team.

You will be responsible for developing overall vision for the assigned category and subsequently for all elements of strategic planning, development and implementation, to achieve the KPIs required.

Key responsibilities:

• 
  Formulate marketing strategies to sustain and build brand awareness to drive the business growth
• Responsible for overall brand positioning and manage all product launches and marketing activities
• Establish marketing goals based on past performance and market forecasts and increasing profitability
• Work with marketing staff to develop detailed marketing plans for all media channels and sales teams
• Communicate with various media buyers, advertising agencies, printers and other services to help marketing projects come to fruition

skills and experience required

• Bachelor degree
• Minimum 12 years of marketing/brand management experience in the FMCG industry
• Strategic thinker with proven experience of developing and implementing effective and integrated brand plans
• Strong communication, presentation and project management skill
• Demonstrate strengths in leadership, interpersonal and functional technical skills

To apply, click here to capture your full CV and details in one easy application to capture details with us for the future vacancies. Or write to Shawn Phee at shawn.p@randstad.com.my